Improving the Presentation of Sales Information to Your Board




Will Herman’s post on more effective ways to present sales and pipeline information to your board is worth reading.  Yes, it’s true, directors do sometimes forget the context of sales numbers in between board meetings.  It’s also true that many companies do not fully expose the detail underlying the sales pipeline and omit "old" goals once "new" goals (often lower than the old goals) have replaced them.  It’s important to keep the historical context in front of your board– and your management team.

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